Silver Oak Securities Names Hollie Murrin Director of Marketing

There’s a moment in Alice’s Adventures in Wonderland where Alice admits she doesn’t much care where she ends up. The Cheshire Cat’s reply is blunt: then it doesn’t matter which road you take.

Most financial professionals care deeply about where they’re going. The firms recruiting them often don’t.

That’s the problem in today’s talent market. Mega broker-dealers and large RIAs compete hard for top advisors, offering impressive transition packages and sign-on deals. What they rarely do is sit down, ask the right questions, and genuinely listen to the answers.

Billy Hopkins addresses this head-on in his latest article, A Tad from Perfect. He shares a candid conversation with a financial professional who believed Silver Oak was the better firm but assumed a larger competitor could pay more. Maybe, but that firm probably never asked where the advisor truly wanted to go.

Money matters, but numbers won’t tell you whether a firm will support your long-term vision or just plug you into their existing model.

We call ourselves “a tad from perfect” on purpose, investing heavily in our people, our technology, and our advisor community rather than a marketing budget. Over 26 years, we’ve built a flywheel around five disciplines that independent entrepreneurial advisors need to scale: wealth management, financial planning, technology, business planning, and community.

The framework supports advisors on their own terms. No one tells you what to do or how to do it.

Stop asking what can get you where you want to go and start asking who.

Read the full article for more here.

Accomplished Marketing Leader Joins Silver Oak Securities to Elevate Advisor Engagement

Jackson, TN – September 30, 2025 — Silver Oak Securities, Inc., a leading independent Broker-Dealer and SEC-Registered Investment Advisor, is proud to announce the appointment of Hollie Murrin as the new Director of Marketing.

Based in the Greater Chicago Area and bringing extensive experience in strategic marketing leadership for asset managers and fintech firms, Hollie joins Silver Oak equipped with a proven track record of building impactful marketing programs that drive engagement and brand recognition. Her transition from Vision2 Systems, a Dallas-based IT firm, underscores her adaptability and insight into scaling marketing within evolving industries.

“We’re thrilled to welcome Hollie to Silver Oak’s team,” said Billy Hopkins, Founder and CEO of Silver Oak. “Her experience shaping powerful brand narratives that drive results will be instrumental in enhancing our advisor-centric marketing strategy. Hollie’s creativity and collaborative mindset make her a perfect fit for our culture.”

Hollie shared: “I’m honored to join Silver Oak at such a dynamic moment. I admire this firm’s unwavering commitment to advisor independence and personalized client relationships. I look forward to strengthening our brand and fostering meaningful connections within our advisor community.”

Founded in 1999, Silver Oak continues to stand out for its advisor-driven culture, flexible RIA solutions, and community-first philosophy. Recently recognized by Investment News as one of the fastest-growing broker-dealers in the nation, Silver Oak supports its advisors with modern technology, streamlined compliance, and a high-touch service model designed to fuel growth.

About Silver Oak Securities
Silver Oak Securities, Inc. is an independent, full-service Broker-Dealer and SEC-Registered Investment Advisor dedicated to supporting independent financial professionals. With equity ownership opportunities, cutting-edge technology, seamless compliance infrastructure, and a people-first philosophy, Silver Oak empowers advisors to build lasting client relationships and grow their practices on their own terms.

Media Contact:
Mel Angert
Intention.ly for Silver Oak Securities
[email protected]